Category Archives for "Content Marketing"

I started my digital marketing journey four years ago. I kept reading I should consider blogging but they never said how to find topics to blog about.

They only said things like “find topics your audience is interested in” or “write about the things people are searching for”.

It’s great advice. But it’s completely unactionable.

I mean, how do we find these topics? And how do we get the feedback?

That’s exactly what you're going to learn today so keep reading.

When Twitter added lists to their website I felt truly happy, but I quickly realized there was a huge problem with them and Twitter hasn’t done anything to fix it.

What’s the problem you ask?

Well, as they are now, you can add people to your lists and keep up with whatever they are tweeting.

That’s a good thing because they help us keep up with whatever people in our lists are tweeting, but at the same time, it’s a huge problem.

I know this isn’t my usual way to start a post but bear with me for a moment.

It’s a beautiful day outside and you are at home with not much to do. You take your phone out of your pocket and open Facebook.

You immediately begin scrolling down your news feed and you find a post that reads: ”25 Things only teachers will understand.”

You are a teacher or know someone who is a teacher so you tap on the post and begin the quiz.

After a couple of minutes, you realize you are grinning and having a good time. 🙂

You finish the quiz and before you get to the results page, they ask for your email address to show your results.

Does that sound familiar?

If so, you are not alone. It’s happened to me many times and I’m going to teach you how to do the same.