Content Marketing - John's IMSecrets

Category Archives for "Content Marketing"

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How to make Twitter polls work for you

I started my digital marketing journey four years ago. I kept reading I should consider blogging but they never said how to find topics to blog about.

They only said things like “find topics your audience is interested in” or “write about the things people are searching for”.

It’s great advice. But it’s completely unactionable.

I mean, how do we find these topics? And how do we get the feedback?

That’s exactly what you're going to learn today so keep reading.

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How to use Twitter lists for business

How to use Twitter lists for business (The Ultimate Guide)

When Twitter added lists to their website I felt truly happy, but I quickly realized there was a huge problem with them and Twitter hasn’t done anything to fix it.

What’s the problem you ask?

Well, as they are now, you can add people to your lists and keep up with whatever they are tweeting.

That’s a good thing because they help us keep up with whatever people in our lists are tweeting, but at the same time, it’s a huge problem.

Twitter lists overview

Here's what you can expect from the current state of Twitter lists.

I don’t know about you but I don’t care about what people had for dinner… I want to be able to find the content I want when I want it.

If you feel the same way, then you’ll love what I’m about to teach you. You are going to learn how to search for specific content sent from people on your list, how to find content that has a minimum level of engagement and much more.

Let’s get started.

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Peter Maxwell Davies talking in an auditorium

How to use Polls and Quizzes for lead generation – Interact review

I know this isn’t my usual way to start a post but bear with me for a moment.

It’s a beautiful day outside and you are at home with not much to do. You take your phone out of your pocket and open Facebook.

You immediately begin scrolling down your news feed and you find a post that reads: ”25 Things only teachers will understand.”

You are a teacher or know someone who is a teacher so you tap on the post and begin the quiz.

After a couple of minutes, you realize you are grinning and having a good time. 🙂

You finish the quiz and before you get to the results page, they ask for your email address to show your results.

Does that sound familiar?

If so, you are not alone. It’s happened to me many times and I’m going to teach you how to do the same.

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4 Twitter for SEO (link building)

Twitter for SEO – The Ultimate Guide to Link Building

Despite what many people seem to think, in SEO, link building is still the best thing you can do if you want more long term exposure for your content and better rankings.

After all, links are still dominating as a ranking factor.

According to Andrey Lipattsev, search quality senior strategist at Google, the three most important ranking factors are:

Having mentioned that, link-building should always be a top priority of any SEO campaign.

It doesn't really matter if you are in an industry where linking opportunities are very hard to come by or an industry where linking opportunities are everywhere, link-building will continue to be correlative to how you rank and how much traffic you'll get to your site.

This is where Twitter comes into action. 😉

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